Blackbaud Forms Partnership with O-matic Software to Make Advanced Data Import Tool Available for The Raiser?s Edge

CHARLESTON, SC - March 10, 2011 -- Blackbaud, Inc. (Nasdaq: BLKB) today announced it has entered into an agreement with O-matic Software to market Import-O-Matic(tm), an O-matic Software plug-in that greatly expands the data import capabilities of Blackbaud's The Raiser's Edge(r) fundraising software. The advanced importing features of Import-O-Matic help streamline data processing by increasing data entry efficiency and eliminating most of the manual steps required for data entry.

Blackbaud will now market O-matic Software's Import-O-Matic tool to its growing Raiser's Edge customer base of more than 16,000 nonprofit organizations worldwide. Until now, O-matic marketed Import-O-Matic exclusively. The product currently has a user base of 150 Raiser's Edge customers. O-matic Software will continue to provide technical support.

"Our partnership with O-matic Software will allow us to extend the many benefits and advantages of Import-O-Matic to our customers," said Kevin Mooney, president of Blackbaud's general markets business unit. "Import-O-Matic enhances the user experience of The Raiser's Edge by making it more efficient and productive. It also enables our customers to save valuable time and labor costs, which maximizes their investment in The Raiser's Edge."

Developing a strong partnership Since 2004, O-matic Software has been developing a portfolio of "O-matic" software plug-ins---including Import-O-Matic---all designed to extend the functionality of Blackbaud products. Import-O-Matic enables users to easily and accurately update the Raiser's Edge from nearly any external system. Import-O-Matic can add or update existing records with on-the-fly duplicate matching, process multiple record types simultaneously, and import directly to a gift batch. With default field values, advanced pattern matching and automatic data transformation, Import-O-Matic can standardize data and eliminate the need to manually massage data in Access or Excel before importing.

Import-O-Matic integrates seamlessly with both The Raiser's Edge and The Raiser's Edge(i)(tm). Released in 2010, The Raiser's Edge(i) is the latest version of the world's most popular fundraising and supporter management solution. With The Raiser's Edge(i), nonprofits can: target and identify their best prospects; communicate with supporters on their terms; better manage their engagement and cultivation efforts; focus on retention with one record of supporter information; and measure and manage success with one-click dashboard reporting and built-in best practices.

"Import-O-Matic allows organizations to transform their Raiser's Edge database into the central hub for all of their data," said Jeffrey Montgomery, managing partner at O-matic Software, in Charleston, SC. "This product provides a key advantage to those in fundraising management, and partnering with Blackbaud is a great opportunity to introduce many more Raiser's Edge users and database administrators to a tool that can help them break down data silos and eliminate data entry backlog."

Adding value to The Raiser's Edge "The ability to correct, organize, and update our database records is critical to showing our donors that we appreciate their contributions and value our relationship with them," said Karen Burlingame, donor systems coordinator for MultiCare Health System in Tacoma, WA. "By communicating with our donors using current and accurate contact information, we're also conveying our administrative competence and ability to manage our resources efficiently."

"By automating the mundane clerical aspects of database management," Burlingame continued, "Import-O-Matic reduced the time required to book our largest event fundraising gift batches from 32 to four hours, eliminating the need to hire temporary gift processing help." In recent years, MultiCare Health System has made significant investments in a wide range of information technology systems to ensure efficient resource management at its hospitals and provide compassionate, patient-centered care.

At Pomona College, a liberal arts college in Claremont, CA, Import-O-Matic is used in conjunction with The Raiser's Edge to manage all aspects of an endowment funded by alumni and foundation donations to help students defray tuition and room and board costs. According to Nadine Francis, director of Advancement Services for Pomona College, "Import-O-Matic is an excellent, user-friendly tool that allows you to create custom imports without a programmer and a huge budget. Among our many uses for this plug-in are: processing address changes, importing transactions from a third-party phone-athon system, and locating Raiser's Edge donor IDs for records sitting in many legacy Excel spreadsheets, some of which contain only names and email addresses. Without Import-O-Matic, merging all this data accurately would be a very time-consuming and daunting task."

Blackbaud will now market Import-O-Matic to Raiser's Edge customers around the world, ranging from small organizations to large-scale nonprofits.

For more information, visit www.blackbaud.com/O-matic.

_About Blackbaud Blackbaud is the leading global provider of software and services designed specifically for nonprofit organizations, enabling them to improve operational efficiency, build strong relationships, and raise more money to support their missions. Approximately 24,000 organizations --- including The American Red Cross, Cancer Research UK, Earthjustice, International Fund for Animal Welfare, Lincoln Center, The Salvation Army, The Taft School, Tulsa Community Foundation, Ursinus College, the WGBH Educational Foundation, and Yale University --- use one or more Blackbaud products and services for fundraising, constituent relationship management, financial management, website management, direct marketing, education administration, ticketing, business intelligence, prospect research, consulting, and analytics. Since 1981, Blackbaud's sole focus and expertise has been partnering with nonprofits and providing them the solutions they need to make a difference in their local communities and worldwide. Headquartered in the United States, Blackbaud also has operations in Australia, Canada, Hong Kong, the Netherlands, and the United Kingdom. For more information, visit www.blackbaud.com.

About O-matic Software O-matic Software is a leader in nonprofit task automation and operational efficiency for the Raiser's Edge and Financial Edge. With clients all over the world, O-matic Software has helped many organizations - including Teach for America, UNICEF, University of Texas San Antonio, Partners Healthcare, Make A Wish, American Red Cross, The Shipley School, United Way, and YMCA - better utilize their resources. O-Matic Software helps nonprofits by providing tools to eliminate labor-intensive processes by creating automated and efficient workflows. Founded in 2002 and a Blackbaud Partner since 2004, O-Matic Software has created over a dozen solutions that automate and improve the efficiency of Blackbaud's Raiser's Edge and Financial Edge. For more information, visit www.OmaticSoftware.com.

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